Discover Your Core Business Discipline 

The following resource is based on The Disciplines of Market Leaders (1995) and helps you establish which of the three "business disciplines" your work most resembles. Interact with the sliders below to see your results. To learn more about how to put these principles into action for your business, check out the full "Peak Framework" course by click the button below.

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What's Your Business Discipline? — Peak Strategy

What's Your Business Discipline?

Based on The Discipline of Market Leaders by Treacy & Wiersema. Adjust the sliders to reflect your business — the tool will identify which of the three market disciplines you're practicing.

Price To Customer
Low (Budget)MediumHigh (Premium)
Speed Of Delivery
SlowMediumFast
Customization
StandardMediumTailored
Innovation
Proven / StableMediumCutting-Edge
Customer Relationship
TransactionalMediumDeep Partnership
Analyzing your choices...
Move the sliders to see your discipline
Drag any slider above and the tool will identify which of the three market disciplines best matches your business model.
Operational Excellence
33%
Product Leadership
33%
Customer Intimacy
33%
Based on Treacy & Wiersema · The Discipline of Market Leaders (1995) · Peak Strategy
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